+91-9960577713
info@padhailikhai.co.in
Pay Fees Online
MBA in Retail Management from BTU Course Overview
The MBA in Retail Management at Bir Tikendrajit University offers a comprehensive exploration of critical aspects of retail operations, store management, and innovative merchandising strategies. The program extensively covers essential topics such as supply chain coordination, consumer behavior analysis, and effective retail marketing techniques. Students acquire the knowledge necessary to enhance customer experience and implement strategies to optimize overall store performance. Additionally, through a series of relevant case studies, students gain practical insights into the dynamics of modern retail formats. The carefully structured curriculum is designed to cultivate managerial and analytical skills specifically tailored for success in retail businesses. It ultimately prepares graduates for competitive leadership roles within organized retail sectors, equipping them with the competencies required to navigate the complexities of this ever-evolving industry.
Eligibility
Bachelor’s degree in any discipline from a recognized university.
Bir Tikendrajit University Advantages
- UGC Recognized State Private University
Established under Manipur State Act and recognized by UGC for valid degree programs. - Diverse Professional Programs
Offers career-oriented courses across management, IT, education, and humanities. - Student-Centric Learning Approach
Focus on accessible education with flexible learning support for students.
MBA in Retail Management from BTU Course Syllabus
1st Semester
- Principles of Management and Organizational Behavior
- Accounting for Managers
- Business Economics
- Quantitative Techniques – I
- Marketing Management
- Retail Business Environment
- Business Communication
- Excel Lab for Business
2nd Semester
- Financial Management
- Retail Concepts and Management
- Human Resource Management
- Quantitative Techniques – II
- Consumer Behavior
- Operations Management
- Retail Product and Brand Management
- SPSS / Software Lab
3rd Semester
- Retail Promotion Management
- Supply Chain Management
- Retail Store Management
- Customer Handling with CRM
- E–Commerce and E-Retailing
- Services Marketing
- Sensory Marketing
- Retail Entrepreneurship Development
4th Semester
- Category Management and Private Label
- Retail Analytics
- International Retailing
- Rural Retailing
- Retail Strategy and Franchising Management
- Buying and Merchandising Management
- Visual Merchandising
- Project Work
MBA in Retail Management from BTU Course Fee Structure
We offer flexible payment options that let students pay the program fee in convenient installments.
Indian Nationals
Installment Plan
INR 40,000 X 2
Full Course Fee
INR 80,000
International Students
Installment Plan
INR 80,000 X 2
Full Course Fee
INR 1,60,000
Important Note:
The above fee structure is applicable for the current academic session. Fees once paid are non-refundable as per university guidelines. Students are advised to confirm the latest fee details with the admission counsellor before enrollment.
Admission Process
Complete your admission by following the simple steps below.
Application
Submit the enquiry form. Our admission counsellor will contact you for further guidance.
Document Submission
Share the required academic documents, ID proof, latest photograph and signature.
Fee Payment
Pay the applicable fee for the first year or full course as guided by the counsellor.
Admission Confirmation
The university will evaluate your documents to confirm your admission.
Get a Recognized Degree
Globally Accepted
Graduate with UGC-entitled and internationally accepted online degrees.
Equivalent to a Regular Program
Enjoy the same academic standards, credibility, and recognition as a traditional classroom degree.
Awarded by the University
Receive your final degree certificate directly from the university upon successful completion of the program.
MBA in Retail Management from BTU Career Prospects
Retail professionals are needed in malls, retail chains, and e-commerce platforms. Graduates can manage store operations and retail strategies.
Program Outcomes
Students will gain knowledge of retail planning, merchandising, and customer relationship management. They will be able to improve store efficiency, manage inventory, and design strategies that enhance retail performance.
Career Pathways
- Retail Manager
- Store Manager
- Merchandising Manager
- Retail Operations Executive
- Category Manager
- Customer Experience Manager
- Inventory Controller
- Retail Planner
Industries
- Retail Chains
- Shopping Malls
- E-commerce Platforms
- FMCG Retail
- Fashion Retail Brands
- Supermarkets & Hypermarkets
- Consumer Goods Companies
- Retail Consultancies
Frequently Asked Questions (FAQs)
Students with a bachelor’s degree from a recognized university are eligible for admission.
The program follows semester mode and is completed over 24 months.
Graduates can work in retail chains, store operations, merchandising, customer relationship management, and sales sectors.
Yes, retail industries offer growing opportunities in operations and customer management.
The university provides industry-focused education related to retail operations and consumer management.
Yes, graduates can pursue careers in retail brands and online business platforms.
